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Research papers

Using technology to drive commercial opportunities at F1 races

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Insight from sensor technology used by F1 at 9 races in 2018 has significantly changed the way of thinking around how to maximize fan engagement and commercial opportunities at F1...

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Matthew Roberts
September 8, 2019
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Citation

Roberts, M. (2019a, September 08). Using technology to drive commercial opportunities at F1 races. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/using-technology-to-drive-commercial-opportunities-at-f1-races


Research papers

Social insights for making sensitive connections

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}This paper outlines how Macmillan and Listen & Learn Research used social data to learn how to help people who have just been told they have cancer.  Working with Listen...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Peter Gerry, Jeremy Hollow
September 8, 2019
×

Citation

Gerry and Hollow (2019a, September 08). Social insights for making sensitive connections. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/social-insights-for-making-sensitive-connections


Videos

Using technology to drive commercial opportunities at F1 races

Insight from sensor technology used by F1 at 9 races in 2018 has significantly changed the way of thinking around how to maximize fan engagement and commercial opportunities at F1 races and has led to improved attendance numbers and fan satisfaction.

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Matthew Roberts
September 8, 2019
×

Citation

Roberts, M. (2019a, September 08). Using technology to drive commercial opportunities at F1 races. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/using-technology-to-drive-commercial-opportunities-at-f1-races-10679


Videos

Social insights for making sensitive connections

This work outlines how Macmillan and Listen & Learn Research used social data to learn how to help people who have just been told they have cancer.  Working with Listen & Learn, Macmillan used a social insights approach to finding,...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Jeremy Hollow, Peter Gerry
September 8, 2019
×

Citation

Hollow and Gerry (2019a, September 08). Social insights for making sensitive connections. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/social-insights-for-making-sensitive-connections-10737